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Modernizing the Digital Experience for the UAE’s Largest Automotive Services Network

ClientHubert FosterYear2022AuthorJoel HaynesShare
Automotive Services

The Client

AutoPro is the UAE’s leading automotive services network, operating over 50 locations and offering carwash, detailing, tyre services, oil changes, quick repairs, and fleet management solutions. With advanced technology and expert technicians, AutoPro delivers efficient, high quality, and reliable automotive care across every customer touchpoint.

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The

Challenge

AutoPro wanted to enhance their brand awareness and quality leads online, so they partnered with Zoom Digital to help develop a successful digital marketing strategy based on SEO and content strategies to help increase web traffic.

OUR

Role

Zoom Digital utilized focused keyword trends that targeted AutoPro’s precise audience. We created targeted blog, website and social media content that used appropriate keyword phrases, and we’re best optimized for search engines and shared in the appropriate channels. Our digital marketing specialists placed proper metadata, image tags and alt tags so as to ensure a highly optimized website. With this ongoing tactic; the website is audited on a regular basis to reflect emerging trends in the industry. We developed appropriate external and internal backlinks so as to help AutoPro move up in rankings as well as search engines. We designed a great user experience using analytics filters and best-pitched calls to action.

Key

Deliverables

Website Design & Development

Delivered a sleek, mobile-optimized website with interactive property listings, fast performance, and integrated lead capture forms.

Search Engine Optimization (SEO)

Implemented a comprehensive SEO plan with targeted keywords, on-page optimization, technical fixes, and local SEO to improve organic visibility.

Paid Advertising

Launched full-funnel campaigns across Google Search, Display, and Meta to drive high-intent leads locally and internationally.

Landing Pages

Created campaign-specific landing pages designed for high conversions, A/B tested, and integrated with the CRM for lead tracking.

Social Media & Content

Enhanced presence on Instagram and LinkedIn with branded visuals, video tours, thought-leadership posts, and market insights.

Analytics & Optimization

Provided real-time dashboards, weekly performance reviews, and continuous campaign optimization to improve lead quality and ROI.

OUR

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